How Much Does a Website Cost in Australia? (2026 Price Guide)
Ask three Australian web designers for a quote and you can get three very different numbers – from a few hundred dollars to tens of thousands. This guide brings together published Australian price ranges, explains what actually drives the cost, and lists the ongoing costs most small businesses forget to budget for.
Typical Website Costs in Australia
Published ranges from Australian agencies and cost guides look like this:
| Type of website | Published range (AUD) |
|---|---|
| Landing page | $800 – $3,000 |
| Small business website (5–10 pages) | $2,000 – $6,000 |
| Small business website (agency) | $3,000 – $10,000 |
| Custom-designed website | $6,000 – $15,000 |
| eCommerce website | $5,000 – $60,000+ |
| Custom web application | $30,000 – $150,000+ |
Sources: What’s The Damage – Web Design Cost and WP Creative – How Much Does a Website Cost in Australia. Ranges are as published by those sites, not a market survey.
The spread is wide because “a website” can mean anything from a one-page brochure to a full online store connected to stock and accounting systems.
What Affects the Price of a Website
1. Number of pages and layouts
More pages mean more design, content and SEO work. A tradie with three services needs far less than a clinic with twenty treatments and multiple locations.
2. Template vs custom design
Template-based designs are faster and cheaper. Fully custom designs take longer but fit your brand exactly.
3. Content and photos
Who writes the words and supplies the photos? Copywriting and professional photography add cost – and missing content is the most common reason projects run late.
4. eCommerce
Online stores need products loaded, payment gateways (Stripe, PayPal, Square, Afterpay), GST settings and shipping rates. Large catalogues and stock integrations increase the price.
5. Features and integrations
Online booking, client portals, Xero or CRM connections and custom forms all add development and testing time.
6. SEO and speed
A site built with proper page titles, headings, structured data and fast mobile loading costs a little more upfront but brings far more enquiries over time.
Ongoing Costs to Budget For
- Domain (.com.au): around $15 – $30 per year
- Hosting: around $15 – $150 per month depending on the type
- Maintenance / care plan: around $50 – $300 per month
- Licences and plugins: $0 – $100 per month
Figures as published by What’s The Damage.
How to Keep Your Website Cost Down
- Start with the pages that bring enquiries: home, services, about, contact and a page per main service.
- Prepare your logo, photos and service list before you start.
- Use a proven template or framework rather than a fully custom design if budget is tight.
- Choose a provider that includes hosting, domain and SEO setup in the first year.
- Make sure you own your domain and website files – moving later should never be a problem.
Cheap vs Expensive Websites: What’s the Difference?
A low-cost website is not automatically a bad website. What matters is whether it loads fast on a phone, clearly explains what you do and where, makes it easy to call or request a quote, and is set up so Google can understand it. Many small businesses don’t need a $10,000 website on day one – they need a clean, fast site that gets them found, which they can grow later.
Our Prices for Australian Businesses
| Package | From (AUD) |
|---|---|
| Business website (up to 8 pages, hosting + domain for 1 year, logo, SSL) | AUD 215 |
| eCommerce store (up to 100 products) | AUD 285 |
| Custom web application | AUD 1,435 |
| Monthly SEO | AUD 215/month |
Every project gets a fixed written quote before we start, and you own everything we build. We are a remote team without an Australian office, and we schedule calls in your time zone.
Frequently Asked Questions
How much does a small business website cost in Australia?
Published ranges for a small business website are roughly $2,000 – $10,000 with Australian agencies. Lower-cost providers, including remote teams, can deliver a simple small business website for a few hundred dollars.
Is GST included in website quotes?
It varies by provider. Always check whether a quote includes 10% GST when comparing.
How long does it take to build a website?
Simple small business websites often take one to three weeks. eCommerce and custom builds take longer, mostly depending on content and integrations.
Do I need to pay monthly for a website?
You’ll usually pay yearly for your domain and hosting, and optionally monthly for maintenance or SEO. Avoid contracts where you don’t own the website at the end.